Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing by Doug McKenzie-Mohr

Book Title: Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing

Publisher: New Society Publishers

ISBN: 0865716420

Author: Doug McKenzie-Mohr

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Doug McKenzie-Mohr with Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing

  • Social Marketing to Protect the Environment: What Works
  • Navigating Environmental Attitudes
  • Gone Tomorrow: The Hidden Life of Garbage
  • Garbology: Our Dirty Love Affair with Trash
  • Cradle to Cradle: Remaking the Way We Make Things
  • Symbols, Selves, and Social Reality: A Symbolic Interactionist Approach to Social Psychology and Sociology
  • Inside Social Life: Readings in Sociological Psychology and Microsociology
  • Social Marketing: Changing Behaviors for Good
  • Systems Thinking For Social Change: A Practical Guide to Solving Complex Problems, Avoiding Unintended Consequences, and Achieving Lasting Results
  • Getting to Yes: Negotiating Agreement Without Giving In